Ever wonder who was the first kid to wash jeans in acid or wear way-too-big pants on purpose? What about the mythical first guy who wore his baseball cap backwards ? Meet the Innovators , the people at the top of the cool pyramid. If it was your job to say what was cool, you wouldn’t complain about it . . . would you? [A] clever, quirky romp . . . Hunter, whose anxiety underlies his need to be cool, is a charming narrator with an original take on teen life.”— Kirkus Reviews , starred review Seventeen-year-old Hunter Braque is a Trendsetter, on the second level of the pyramid. His job: find the newest, coolest thing for the retail market. His MO: observe, don’t get involved. It’s a pretty sweet deal until Hunter’s boss disappears. Soon Hunter and his crush, Jen, become ensnared in a web of brand-name intrigue—a missing cargo of the coolest shoes they’ve ever seen, ads for products that don’t exist, and a shadowy group dedicated to the downfall of consumerism as we know it.
